Let's go to PLATFORM

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Fun Fact: The  Sweetgreen  headquarters are right above the restaurant itself! In fact, they take a lot of their social media photos in these offices so sometimes, prop salads are a regular thing!

Fun Fact: The Sweetgreen headquarters are right above the restaurant itself! In fact, they take a lot of their social media photos in these offices so sometimes, prop salads are a regular thing!

My favorite part of living in Los Angeles is the amount of places to go. From coffee shops, museums, landmarks, malls and more, LA’s got you covered. Today I’m super excited to share about my favorite shopping center in Culver City — PLATFORM.

What separates PLATFORM from all other shopping centers is the carefully selected brands and culinary talents that are housed. There’s so much to explore and the best way to do so is by making a day out of it. With incredible dining options, curated boutiques, pop-up shops and events, there’s never a dull moment at PLATFORM!

Now surprisingly, I found PLATFORM when I was trying to get some delicious ice-cream at Van Leeuwen (an artisan ice-cream shop that will quickly become your new favorite)! What I didn’t know at the time was that this particular Van Leeuwen was not a stand alone shop but it’s actually in PLATFORM. From that point, PLATFORM was my new favorite place to go!

And since I love PLATFORM so much, I knew I wanted to collaborate in some way and this blog post was the perfect opportunity! Before starting to write this post, I got the chance to take a full, in-depth tour of PLATFORM with their amazing concierge team! On the tour, I learned about the history of PLATFORM and its many unique boutiques as well. For example, there are a lot of firsts at PLATFORM. Some of the pop-up shops at such as Nanushka, a contemporary fashion label from Budapest, got to open their first store on the West Coast at PLATFORM. This concept also goes for other labels and permanent boutiques as well. In addiction, PLATFORM also houses the West Coast headquarters for SoulCycle and Sweetgreen

So if you guys are planning to visit PLATFORM, here are some of my favorite shops: 

First stop:  Shades of Grey By Micah Cohen , one of my all-time favorite clothing brands. I absolutely love the timeless designs and quality of each piece that Shades of Grey creates. When beginning this social media collaboration, I had the great pleasure of interviewing the brand owner, Micah Cohen to learn more about Shades of Grey.  “The goal of Shades of Grey by Micah Cohen has always been to offer our customers something of great value. We’re the only brand in the world that offers an exclusive, affordable, well-made product. Because of our unique relationship with a small, family-run factory in Nantong, China, we can manufacture in extremely limited quantities (usually around 50 pieces per style) with great quality. And the combination of our direct-to-consumer business model and reasonable manufacturing costs allow us to offer our clothing at great prices” - Micah Cohen.

First stop: Shades of Grey By Micah Cohen, one of my all-time favorite clothing brands. I absolutely love the timeless designs and quality of each piece that Shades of Grey creates. When beginning this social media collaboration, I had the great pleasure of interviewing the brand owner, Micah Cohen to learn more about Shades of Grey.

“The goal of Shades of Grey by Micah Cohen has always been to offer our customers something of great value. We’re the only brand in the world that offers an exclusive, affordable, well-made product. Because of our unique relationship with a small, family-run factory in Nantong, China, we can manufacture in extremely limited quantities (usually around 50 pieces per style) with great quality. And the combination of our direct-to-consumer business model and reasonable manufacturing costs allow us to offer our clothing at great prices” - Micah Cohen.

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Not only do I love the story behind Shades of Grey but I also love the design of the store as well!  “We wanted to create a space that is welcoming and warm, yet clean and minimal. We’re huge fans of mid-century modern architecture and love the desert” - Micah Cohen.  Fun fact: Going back to PLATFORM’s firsts, this location is the first Shades of Grey store!

Not only do I love the story behind Shades of Grey but I also love the design of the store as well!

“We wanted to create a space that is welcoming and warm, yet clean and minimal. We’re huge fans of mid-century modern architecture and love the desert” - Micah Cohen.

Fun fact: Going back to PLATFORM’s firsts, this location is the first Shades of Grey store!

Up next,  Tom Dixon at The Shop . If you guys don’t know about Tom Dixon, he’s a British lighting and home decor designer. He creates the most stunning home furnishings and the aesthetic is right up my ally. I’ve taken countless pictures inside here because I’m always mesmerized by the decor.

Up next, Tom Dixon at The Shop. If you guys don’t know about Tom Dixon, he’s a British lighting and home decor designer. He creates the most stunning home furnishings and the aesthetic is right up my ally. I’ve taken countless pictures inside here because I’m always mesmerized by the decor.

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Anytime I make a visit to PLATFORM, I always make sure to go to Magasin. Created by Bloomingdale’s former Fashion Director Josh Peskowitz and CD Network Showroom’s Christophe Demaison and Simon Golby, Magasin is a menswear paradise!

I also got the pleasure of interviewing Josh and it was a lot of fun learning more about Magasin. When asking him why he decided to open his store at PLATFORM, he said, “The West Side was lacking a menswear perspective” and because there was, “More opportunity on the West Side of LA then Downtown”.

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As perviously mentioned, there is never a dull moment at PLATFORM. I love walking around and discovering new news as I go. But incase I get thirsty on my way, I love to grab boba tea from Boba Guys or an iced cold-brew from Blue Bottle Coffee.

For lunch, I really like Hayden, a casual cafe and wine shop with California-inspired dishes. And of course, you can't go wrong with Sweetgreen!

When you’re in the need of a little me-time, the  Aesop  store at PLATFORM offers incredible facials for all skin types. In fact, it’s the first and only Aesop store in Los Angeles to have the facials!

When you’re in the need of a little me-time, the Aesop store at PLATFORM offers incredible facials for all skin types. In fact, it’s the first and only Aesop store in Los Angeles to have the facials!

Modern Society , another one of my favorite shops for contemporary labels. They’re headquartered in Shoreditch, London. However, their PLATFORM store is the first location outside of the U.K.

Modern Society, another one of my favorite shops for contemporary labels. They’re headquartered in Shoreditch, London. However, their PLATFORM store is the first location outside of the U.K.

I hope you guys enjoyed reading today’s blog post as much as I enjoyed writing it! PLATFORM is truly one of LA’s gems and I think you will definitely enjoy visiting there as much as I do! Let me know what your favorite spots are in LA down in the comments!

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For more favorites and to see what I'm currently wearing or using, follow me at @kahrentorosyan on Instagram.